"Desperate times, brilliant measures," read the subject line of the e-mail from a friend informing me of a very creative response to Sarah Palin's war on women's rights.
The e-mail went on to describe a truly brilliant campaign: Make a donation to Planned Parenthood in Sarah Palin's name.
Donations to Planned Parenthoood are tax deductible, and Planned Parenthood will send a card to Governor Palin telling her that a donation was made in her honor.
Here's how:
Go to www.plannedparenthood.org. Click "Donate" and then click "Honorary or Memorial Donations". The minimum amount for an honorary donation is $5.
You'll need to enter an address where Planned Parenthood should send the acknowledgment card. This campaign is recommending that we use the address for McCain's campaign headquarters:
First Name: Sarah
Last Name: Palin
Address: c/o McCain for President
Address Line 2: 1235 S. Clark Street, 1st Floor
City: Arlington
State: Virginia
Zip: 22202
Country: United States
After submitting my own donation, I called Planned Parenthood to get their reaction to the campaign. "Response has been tremendous," said Planned Parenthood spokesperson Tait Sye.
Sye pointed out that this campaign did not originate with Planned Parenthood, but rather at the grassroots level. "This indicates that people are very concerned about the issues," he observed.
I'd love to be a fly on the wall at McCain headquarters when the cards start pouring in.
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